So, you have sent an outreach to a webmaster or blogger, and you have not received a response from them. One of the more common complaints voiced is that they do not respond to personal emails sent to them regarding their various webpages. If you are curious as to why your attempted outreach has gone unnoticed, you might be surprised to learn that the fault lies mostly on yourself – and probably with good reason. The recipient of your idea has most likely received hundreds of responses – some surprisingly good and some, well, just horrible! If yours received no reply, it was probably leaning towards being one of the more terrible ones. Below you will see the common mistakes made in outreach attempts, as well as some solid steps you can take to guarantee that yours receives the attention it deserves.
As a receiver of many of these horrid outreach attempts, one of the most frequent mistakes noticed would be poor grammar. If you would like to get the attention of a webmaster or blogger, take the time to do a simple spell-check. Pay attention when the little box pops up to inform you about grammar mistakes. If you will not take the time to check your work so that it does not have the appearance of an elementary school writer, how can you honestly expect someone to take it, or you, seriously? Moreover, you certainly would not ask someone to include your ideas or thoughts in an area visible to thousands if that idea is going to make them look bad.
The next most common mistake noticed is the length of the email – meaning it was excessively long! A couple of short and to-the-point paragraphs are all that is necessary. No one enjoys opening an email to discover a mini-novella. Express yourself as simply as possible, centering on the main ideas. Use a short introductory paragraph and add main thoughts as bullets if possible. IF you are asked for a follow-up, THAT is the time for a more lengthy explanation!
A webmaster or blogger also likes to hear where you came upon their name. It provides reassurance that what they have written is of some importance. Making a brief mention of where you came upon their name, along with any other works of theirs that you have read, will show that you have been paying attention and are deserving of some in return. Do not make your email “all about you.” Instead, show how what you are offering will be beneficial to the webmaster. Read some tips on how to make your email more interesting.
It is also a good idea when expecting a response for your outreach attempt to make certain that what you are writing about is relevant to what the webmaster or blogger is writing about. Do not send in ideas that only echo what has already been written. What purpose does that serve? A well-researched and appropriate article that adds to or enhances the views of the original writer is one that will be valued most, not one that has no relation to or disputes it!
Finally, another tip would be simply to make it easy for the webmaster or blogger to pay attention to you. If you are pointing him/her to another article, include a working link. There are millions of webpages out there – do not expect the reader to know about every one of them. Before I give my final thoughts, if you are looking for a hosting provider and you cant decide which one, check out this cool website and it might help you select the best host provider for you.
To sum it up concisely, the best things you can do to grab the attention of a webmaster or blogger would be to use proper grammar and personalization, be as short and to-the-point as possible, and include a brief presentation of what you have to offer. Tailor your outreach to the needs of the intended recipient, showing how what you are offering would be beneficial.